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Bing Shopping was eventually sunsetted in 2013 to be replaced by Bing Product Search, which happens right in the Bing search engine.
With their high-intent to purchase, comparison shoppers are often an ideal audience for promoting your products.
Google Shopping is probably the largest and best known comparison shopping engine.
Products submitted to Google Shopping will also be displayed on standard Google search results and are integrated with Google's pay-per-click platform, Adwords.
This feed must meet a CSE-defined specification and should be updated frequently.
The CSE uses scripts to parse and ingest the data from the feed, displaying the included information on results pages as appropriate.
Get the free ebook now Comparison shopping engines are channels for collecting product information, including pricing, from participating retailers and then display that collective information on a single results page in response to a shopper's search query.
In this way, shoppers can compare prices, shipping options, and service from multiple retailers on a single page and choose the merchant that offers the best overall value.
Nextag has been in operation since 1999 and has millions of visitors each month.
Nextag was consistently a top performer for traffic and conversions in CPC Strategy's formerly published reviews of leading CSE's.
When you register for Product Ads you can upload your products manually or via FTP.
Amazon will then create ads for your products using the information provided in your product file.
No one pricing model is a fit for all businesses, so choose which works best for you.